Monday, April 30, 2007
Show us the Wray
Meet Steven Wray. He's the Executive Director of the Economy League of Greater Philadelphia, a nearly 100-year-old organization focused on making the region more prosperous.
He leads a powerful board of directors made up of influential business leaders from around the region, all of whom pursue a number of initiatives, including accelerating minority business development.
We first met Wray at the CCPA event in February (the same event that gave us Krista Bard and Thomas Morr), and followed up with him to get his thoughts on the past, present, and future of the local economy, and how businesses can play a role going forward.
I won't give away the store here, so check out Wray's podcast for the big picture.
He leads a powerful board of directors made up of influential business leaders from around the region, all of whom pursue a number of initiatives, including accelerating minority business development.
We first met Wray at the CCPA event in February (the same event that gave us Krista Bard and Thomas Morr), and followed up with him to get his thoughts on the past, present, and future of the local economy, and how businesses can play a role going forward.
I won't give away the store here, so check out Wray's podcast for the big picture.
Labels: CCPA, Economy League of Greater Philadelphia, Podcast, Steven Wray
Friday, March 30, 2007
Please sir, I want some Morr
CCPA -- the organization that keeps on giving! (Podcasts, that is.)
We recently caught up with Thomas Morr, President and CEO of Select Greater Philadelphia, and one of the expert panelists at CCPA's State of the City event.
The result of our conversation: a fascinating look at how regions market themselves to businesses, and how new media supports those efforts.
But it sounds even better when Tom says it. So turn your ears over to him and listen ...
We recently caught up with Thomas Morr, President and CEO of Select Greater Philadelphia, and one of the expert panelists at CCPA's State of the City event.
The result of our conversation: a fascinating look at how regions market themselves to businesses, and how new media supports those efforts.
But it sounds even better when Tom says it. So turn your ears over to him and listen ...
Labels: CCPA, Podcast, Select Greater Philadelphia, Thomas Morr
Wednesday, March 21, 2007
Rich Tolsma takes on vidiots
Are you a vidiot? That is, someone who doesn't know how to approach a video project ... so won't even try?
If you are, then it's time you got schooled in video production basics. Multimedia is fast becoming an expected component in marketing materials. Make one investment in a solid, expertly produced piece, and you can incorporate it on your Web site, share it on YouTube, embed it in your company blog, and more.
But you don't have to take our word for it. Hear it from the 'reel' deal: Rich Tolsma, producer, director, editor, and head honcho at Rich Tolsma Productions in Philadelphia.
We caught up with him at the CCPA event (the same evening that brought you Krista Bard), and pestered him with lots of questions about why and how businesses of all sizes implement the power of video.
Lucky for us -- and for you -- he had great answers. Listen, learn, and let your inner Spielberg loose!
If you are, then it's time you got schooled in video production basics. Multimedia is fast becoming an expected component in marketing materials. Make one investment in a solid, expertly produced piece, and you can incorporate it on your Web site, share it on YouTube, embed it in your company blog, and more.
But you don't have to take our word for it. Hear it from the 'reel' deal: Rich Tolsma, producer, director, editor, and head honcho at Rich Tolsma Productions in Philadelphia.
We caught up with him at the CCPA event (the same evening that brought you Krista Bard), and pestered him with lots of questions about why and how businesses of all sizes implement the power of video.
Lucky for us -- and for you -- he had great answers. Listen, learn, and let your inner Spielberg loose!
Labels: CCPA, Podcast, Rich Tolsma, Video
Monday, March 19, 2007
The Bard of Philadelphia
"Why, then the world's mine oyster,
Which I with sword will open."
-- The Merry Wives of Windsor (II, ii, 2-3)
These stirring words from one Bard help us introduce another -- Krista Bard, President of CCPA, whose 'State of the City' event we recently attended.
Krista has the honor of being the subject of the first IncPlace podcast. Here, she discusses how small business collaboration and community support go a long way in growing a business.
We hope Krista's expertise provides just the sword you need to crack open your own business oyster (you get what I mean). Many thanks, Krista! And happy listening to all.
And for your viewing pleasure ... here I am with Krista the night of the event.
Seun joined in the fun, too. Here, we're discussing small business Web development.
Behold, the actual podcast production! Here's Julia Rocchi, one of our producers, with Krista hot on the mic.
Which I with sword will open."
-- The Merry Wives of Windsor (II, ii, 2-3)
These stirring words from one Bard help us introduce another -- Krista Bard, President of CCPA, whose 'State of the City' event we recently attended.
Krista has the honor of being the subject of the first IncPlace podcast. Here, she discusses how small business collaboration and community support go a long way in growing a business.
We hope Krista's expertise provides just the sword you need to crack open your own business oyster (you get what I mean). Many thanks, Krista! And happy listening to all.
And for your viewing pleasure ... here I am with Krista the night of the event.
Seun joined in the fun, too. Here, we're discussing small business Web development.
Behold, the actual podcast production! Here's Julia Rocchi, one of our producers, with Krista hot on the mic.
Labels: Business Development, CCPA, Krista Bard, Podcast
